About Life360

Life360’s mission is to keep people close to the ones they love. Our category-leading mobile app and Tile tracking devices empower members to protect the people, pets, and things they care about most with a range of services, including location sharing, safe driver reports, and crash detection with emergency dispatch. Life360 serves approximately 66 million monthly active users (MAU) across more than 150 countries.

Life360 delivers peace of mind and enhances everyday family life with seamless coordination for all the moments that matter, big and small. By continuing to innovate and deliver for our customers, we have become a household name and the must-have mobile-based membership for families (and those friends that basically are family).

Life360 has more than 500 (and growing!) remote-first employees. For more information, please visit life360.com.

Life360 is a Remote First company, which means a remote work environment will be the primary experience for all employees. All positions, unless otherwise specified, can be performed remotely (within the US) regardless of any specified location above.

About the Job

We are seeking a highly motivated Sr. Ecommerce Merchandising Specialist, Global to join our dynamic team. This role will be pivotal in helping shape our global ecommerce strategy, focusing on developing and executing effective merchandising initiatives to drive sales and enhance the customer shopping experience. The ideal candidate will be data-driven, possess strong analytical skills, and have a keen eye for digital merchandising.

The US-based salary range for this position is $115,000 to $160,000. We take into consideration an individual's background and experience in determining final salary- therefore, base pay offered may vary considerably depending on geographic location, job-related knowledge, skills, and experience. The compensation package includes a wide range of medical, dental, vision, financial, and other benefits, as well as equity.

What You’ll Do

• Collaborate closely with the Director to develop the global promotional and campaign roadmap and calendar.
• Oversee the execution of promotions and campaigns globally, and implement as needed.
• Develop and implement merchandising strategies and best practices to effectively showcase products and drive product and subscription sales.
• Merchandise homepage, category pages, core content, and landing pages to optimize customer engagement and conversion.
• Collaborate with cross-functional teams to plan and execute product launches, promotions, and campaigns, ensuring alignment with business goals and brand strategies.
• Identify and champion new features and strategies to create high-converting and user-friendly product pages, and ensure accurate product information, images, pricing, and cross-sell and upsell opportunities.
• Utilize data analytics tools and reports to track key performance indicators (KPIs) and user behavior to identify opportunities for optimization and make data-driven merchandising decisions.
• Conduct competitive analysis and stay informed about industry trends to identify opportunities for innovation and differentiation.
• Coordinate closely with the marketing team to align merchandising efforts with overall brand and marketing strategies.

What We’re Looking For

• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience (5+ yrs) in ecommerce merchandising, preferably in a global retail or consumer goods environment.
• Strong understanding of ecommerce platforms, website navigation, and familiarity of user experience (UX) principles.
• Excellent analytical skills with the ability to interpret data and translate insights into actionable recommendations
• Advanced Excel skills including data manipulation, pivot tables, and complex formulas for data analysis and reporting.
• Proficiency in content management systems (CMS) and ecommerce platforms (e.g., Shopify, BigCommerce); familiarity with Contentful, Jasper & BigCommerce a plus.
• Familiarity with SEO principles and best practices for optimizing product pages for search engines.
• Ability to use Google Analytics to build reports and analyze website traffic and customer behavior.
• Creative mindset with a keen eye for detail and design.
• Strong communication and collaboration skills; ability to work effectively in a team.
• Ability to multitask, prioritize workload, and meet deadlines in a fast-paced environment.
• Working knowledge of Photoshop for basic image editing and asset creation.

Our Benefits

• Competitive pay and benefits
• Medical, dental, vision, life and disability insurance plans (100% paid for employees)
• 401(k) plan with company matching program
• Mental Wellness Program & Employee Assistance Program (EAP) for mental well being
• Flexible PTO, 13 company wide days off throughout the year
• Winter and Summer Week-long Synchronized Company Shutdowns
• Learning & Development programs
• Equipment, tools, and reimbursement support for a productive remote environment
• Free Life360 Platinum Membership for your preferred circle
• Free Tile Products

Life360 Values

Our company’s mission driven culture is guided by our shared values to create a trusted work environment where you can bring your authentic self to work and make a positive difference

• Be a Good Person - We have a team of high integrity people you can trust.
• Be Direct With Respect - We communicate directly, even when it’s hard.
• Members Before Metrics - We focus on building an exceptional experience for families.
• High Intensity, High Impact - We do whatever it takes to get the job done.

Our Commitment to Diversity

We believe that different ideas, perspectives and backgrounds create a stronger and more creative work environment that delivers better results. Together, we continue to build an inclusive culture that encourages, supports, and celebrates the diverse voices of our employees. It fuels our innovation and connects us closer to our customers and the communities we serve. We strive to create a workplace that reflects the communities we serve and where everyone feels empowered to bring their authentic best selves to work.

We are an equal opportunity employer and value diversity at Life360. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or any legally protected status.

We encourage people of all backgrounds to apply. We believe that a diversity of perspectives and experiences create a foundation for the best ideas. Come join us in building something meaningful. Even if you don’t meet 100% of the below qualifications, you should still seriously consider applying!

#LI-Remote

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