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Inside Sales Representative

General Assembly

General Assembly

Sales & Business Development
Sydney, NSW, Australia
Posted on Saturday, February 10, 2024

Since 2011, General Assembly (GA) has transformed tens of thousands of careers through pioneering, experiential education in today’s most in-demand skills. As featured in The Economist, Wired, and The New York Times, GA offers training in web development, data, design, marketing, and more, both online and at campuses across multiple countries. Our global professional community boasts more than 95,000 full- and part-time alumni — and counting.

In addition to fostering career growth for individuals, GA helps employers cultivate top diverse tech talent and spur innovation by transforming their teams through strategic learning. More than 21,000 employees at elite companies worldwide have honed their digital fluency with our corporate training programs. GA has also been recognized as one of Deloitte’s Technology Fast 500, and Fast Company has dubbed us leaders in World-Changing Ideas as well as the #1 Most Innovative Company in Education.

Role Description:

The consumer sales team (Admissions) is responsible for ensuring each potential student understands what it takes to be successful in a General Assembly course. In this role, you are responsible for driving revenue that allows GA to continue to grow, scale, and change lives.


  • Manage the student application process, including scheduling and conducting interviews, providing guidance to prospective students on our courses, communicating the value of a General Assembly experience, and keeping applicants engaged and informed throughout the process.

  • Proactively manage and respond to a high volume of prospective students (100+ per day) through phone, video calls, email, and chat.

  • Achieve measurable results against a range of funnel management and activity metrics.

  • Own targets and manage a robust pipeline of prospective students in Salesforce; build and cultivate relationships on an ongoing basis to drive results

  • Continuously learn and master the course catalog through training and independent research to provide a valuable admissions experience for students

  • Work cross-functionally with different regional teams to drive enrollments and generate interest in courses

  • Host and lead information sessions and sales events to convert sales


  • 1-2 years proven experience in consultative sales, consumer sales, enterprise sales/partnerships, admissions or recruiting.

  • Competitive personality ideal

  • Exceptional closing skills

  • A welcoming, understanding, and empathetic approach to leads.

  • Goal-oriented with experience exceeding quotas and driving for results in a target-driven environment

  • Able to think on your feet, try new approaches and bounce back when things don’t go your way

  • Outstanding communication skills and ability to influence others internally and externally

  • Ability to tie an individual’s wants and needs into a logical solution

  • Confidence pitching to in both 1:1 and 1:many situations

Competency Rubric:

  • Drive for Results
  • Written and verbal communications
  • Interpersonal Savvy
  • Customer Focus

Unless otherwise noted, remote positions can be performed from the following approved General Assembly operating countries.

United States of America (states of operation may vary), Canada (provinces of operation may vary), United Kingdom, Australia, and Singapore.