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Locations

London, UK · Mile End, London, UK · Kingston Vale, London SW15, UK

industry

Gaming · Hardware · Health · Software · Sports

Size

51-200 employees

Stage

Other

founded in

2016

FitXR is rewriting the rules of fitness through immersive technologies. We believe in a future where exercise everywhere, whether that is the gym, the park or at home, is enhanced through engaging content that extends your reality. To achieve that vision we are first building the world’s first virtual gym. Like a virtual Equinox, it will be a place where you can meet like minded people and experience a variety of the highest quality workouts, from boxing to yoga. Further it will be fully accessible at home - think Peloton but immersive. To date we have built the first component of this virtual gym, BOXVR, a boxing-inspired workout app. BOXVR has been described as Guitar Hero crossed with a studio boxing workout​. It is the only VR app with workouts choreographed by professional fitness instructors. Many users are calling it the best fitness app on the market and it has been awarded "VR Fitness Game of the Year"​.

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